Economic diversification of the region is important and tourism plays a role in that effort. The name recognition of the area, combined with the mass appeal, gives our area a unique advantage when competing with other communities that cannot offer the same level of recognition and appeal.
The Grand Strand is also a great marketing tool for economic diversification efforts. Millions of tourists visit the Grand Strand each year, and many of those visitors own and operate businesses in other states and regions. When considering a relocation and/or expansion of their business, good members of a great place to vacation may also prompt consideration of our area as a great place to conduct business.
The amenities offered by the area — approximately 88 championship golf courses, 1,800+ restaurants, shopping, an airport — benefit tourism but also non-tourism business interests.
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